Property styling is the styling of your home or business in order to create maximum appeal amongst potential buyers. Property styling is more than just aesthetics, it is also about getting the most out of your property in order for it to achieve its highest possible value.
Just like you would dress to impress for a special occasion, so too should your property.
Having your property styled can also help you to sell your property quickly by making it stand out against others in the market.
There is also a growing amount of research that shows professional property styling or home staging helps sell houses faster and at higher prices. One study done in the USA compared the average sale price and speed of sale of staged homes to un-staged homes and found;
Another survey revealed that small stylistic changes to the presentation of a home yield the biggest returns. It found that making a property “lighter and brighter”, cleaning and de-cluttering space and professionally “staging” the rooms are better investments than renovations when preparing your home for sale. They also found that these techniques are recommended by more than 75% of real estate agents.
We won’t be the first ones to tell you that presentation is one of the most critical factors determining how fast a property sells and for how much. The presentation of your property will be the driving force behind how a potential buyer feels about it, how much they want it and therefore, how much they’re willing to pay.
Considering that poor presentation can often be attributed for disappointing offers $20,000 – $40,000 below the asking price and that professionally styled homes regularly attract multiple competing buyers, an investment of between $300 and $4,000 could be the smartest move you’ll make.
Property styling involves re-styling your home to fully maximize its strengths.
The key to property styling is creating a look that will easily enable potential buyers to see themselves living in your property.
There are three key areas that a property styling will focus on.
Property styling can help to maximize space through the removal of excess furniture and clutter. This will make a smaller property feel larger and also allow a potential buyer to visualize themselves in that space.
MAKE IT PRESENTABLE:
Having your property styled will ensure the property is clean and presentable inside and out. Property styling can also take care of those home maintenance issues that you’ve put off, to ensure the property is in tip-top shape. Most potential buyers look for properties that they can move into straight away without the need of any extra work. Extra work to a potential buyer means extra money and may drive down their offering price.
ADD A TOUCH OF STYLE:
Property styling can help your property achieve its optimum level of style. This may involve; re-arranging furniture and/or rooms, introducing new colour schemes and also sourcing furniture and accessories
You can do as much or as little as you like. Many of our clients choose to do a basic tidy themselves and might pack away and store excess items themselves, but if you don’t have the time or simply can’t be bothered, don’t worry because we can handle everything!
Of course! You might feel pretty confident doing most things yourself but just need an expert opinion or a helping hand with some of the work. Kym can provide a step-by-step property styling plan tailor-made for your home which maps out exactly what you need to do and how.
Depending on the complexity of the job, we can have your property styled in 1 to 3 days.
No. The first visit is free of charge and without obligation. Kym will inspect your property, assess your needs and advise you on what level of property styling would be most appropriate for you and what style or ambience she could create. She will then give you a detailed list of recommendations with a breakdown of all costs.
The cost depends on the size of the job, whether you need to hire furniture and if so, for how long. Kym Smirnoff is renowned for creating amazing results on a shoestring budget and she works very hard to keep the cost down so you can enjoy the maximum return.
When you first contact us to discuss your needs Kym can give you an idea of how much your project might cost. She will also visit your property free of charge and provide you with a detailed list of recommendations and a breakdown of all costs.
You may have a strong attachment to the property you are about to sell and you have perhaps spent many years trying to achieve the look you want.
Having your property styled in order to maximise its potential is not a reflection on you or your style and tastes. You do not need the property to reflect you. What you need is for the property’s best attributes to be highlighted.
Having your property styled will allow potential buyers to easily visualise themselves living in your property. The objective of property styling is to make sure your property sells quickly and at the price you want. Regroup Enterprises has a styling package to suit any property.